A domain name is your website address and yes, you will want one (assuming you don’t already have one – if you already have one, we can just use it). You don’t have to get one – we set you up with a temporary domain (something like prod.marketmso.com/2854747) that you can use, but its not as easy for your users to remember as something like SkylaMann.com.
If you buy a domain name through us, its $16/year and you retain ownership of it, so if you ever leave us, you can take it with you and use it with another website provider. Many people brand their name or team name – the possibilities are endless. Here’s an article we published on domains: https://marketmso.com/why-you-need-to-have-your-own-websitepart-1-of-8/.